magic lensT E C H N O L O G Y
HARDWARE & SYSTEMS ENGINEERING · SINCE 2011

Complex technology.
Real-world results.

Since 2011, Magic Lens has helped teams turn difficult engineering into working hardware. From algorithms and ASICs to FPGA, firmware and full-system bring-up. We connect the whole stack.

Hardware engineering since 2011. Built for what’s next.
AI-assisted delivery. Outcome-based pricing available.
Concept illustration connecting an FPGA board to satellite, medical imaging, robotics and datacenter systems
ALGORITHMS → SILICON → WORKING SYSTEMS
SINCE 2011
Hardware engineering.
Full-system expertise.
Concept illustration
ASIC DESIGN & VERIFICATIONEMULATION & FPGADSP & ALGORITHMSFIRMWARE & BRING-UP
ESTABLISHED EXPERTISE. RECOGNIZABLE EXPERIENCE.

Serious engineering.
Exceptional company.

Since 2011

Engineering hardware and systems since 2011.
Experience across programs involving these organizations.

  • Metavia Accenture consulting
  • Accenture
  • Microsoft
  • Planet Labs
  • xStellar
  • Aeva
  • Compound Eye
  • Philips Healthcare
  • Picarro
  • NextNav
  • General Radar
  • Toshiba
  • Micron
  • SanDisk
  • Western Digital
  • Rambus
  • Microchip
  • Cornelis Networks
  • Advantest
  • Teradyne
  • PDF Solutions
  • Ectron
  • Many startups

Selected customers and organizations represented in prior consulting and product-engineering experience. Meta experience: Accenture consulting supporting Meta. Company marks identify experience; no endorsement is implied.

Since 2011Established hardware engineering business
30+ organizationsAcross consulting and engineering careers
The complete stackAlgorithm to silicon to working system
01 / FULL-STACK CAPABILITIES

Your challenge doesn’t
stop at one discipline.
Neither do we.

When an algorithm meets hardware, or firmware meets first silicon, the hardest problems live at the interfaces. Magic Lens brings the depth to solve each layer, and the systems judgment to make them work together.

01 /

Algorithmic modeling & DSP

Make the math work in the real world.

Turn MATLAB, Simulink and Python reference models into implementable architectures. Resolve precision, throughput, latency and hardware/software partitioning before they become expensive surprises.

Reference models · Fixed-point analysis · DSP architecture
02 /

ASIC design & verification

Build confidence before committing to silicon.

Connect microarchitecture, RTL design and IP integration with verification planning, simulation, assertions and regression. Exercise the interfaces and corner cases that determine system behavior.

RTL & IP integration · Verification · Debug closure
03 /

Emulation & FPGA prototyping

Get software running before silicon arrives.

Bring up executable platforms for firmware, operating systems and real workloads. Connect model builds, transactors, partitioning and debug into a repeatable pre-silicon environment.

Hardware emulation · Multi-FPGA · Software readiness
04 /

FPGA design & acceleration

Move the critical path into hardware.

Translate signal chains and compute bottlenecks into streaming RTL/HLS, with explicit timing, memory and interface budgets. Carry the design through implementation and target validation.

RTL / HLS · RFSoC · PCIe / AXI / DMA
05 /

Firmware & embedded software

Make every layer speak the same language.

Build the low-level software that turns hardware into a usable platform: boot flows, drivers, RTOS and Linux integration, processor control and host interfaces.

Bare metal · Linux / RTOS · Drivers & host software
06 /

Full-system bring-up & validation

Close the gap between first power and a working product.

Connect board, FPGA, ASIC, firmware and host behavior in the lab. Isolate failures, correlate against the model, and validate real workloads across pre- and post-silicon systems.

Board bring-up · Hardware-in-the-loop · Post-silicon debug
02 / CONNECT THE WHOLE SYSTEM

One engineering thread.
Every layer connected.

Start where your program needs us. We can own a focused workstream or connect the path from reference behavior to validated hardware.

ALGORITHMIC MODELING / DSP

Prove the idea.
Understand the tradeoffs.

Create a reference you can trust. Quantify numerical accuracy, compute load and latency; decide what belongs in software, FPGA or ASIC before committing the architecture.

WHAT YOUR TEAM GETS

Executable reference models, precision budgets and a measured hardware/software partition.

03 / EXPERIENCE IN REAL SYSTEMS

Engineering that reaches
beyond the bench.

Selected work from our consulting and product-engineering experience. Different applications. The same ability to connect algorithms, hardware and software.

Concept illustration of satellite imaging electronicsSPACE / PAYLOAD SYSTEMS

An imaging payload.
A complete data path.

Microsatellite FPGA work connecting camera acquisition, processor data movement, encryption, communications and board control on a Stratix 10 platform.

THE SYSTEM IMPACTConnected payload behavior on target hardware.
Concept illustration of imaging hardware and signal processingVISION / HARDWARE ACCELERATION

A vision algorithm.
A licensed FPGA platform.

Reference modeling, RTL/HLS, PCIe/AXI/DMA, host C and RISC-V/Linux brought together in an end-to-end vision acceleration system.

THE SYSTEM IMPACTCorrelated target demonstration and a surgical-robotics licensing program.
Concept illustration of a multi-FPGA prototyping platformPRE-SILICON / PLATFORM ENGINEERING

A multi-FPGA concept.
A platform customers adopted.

Platform architecture, prototyping workflows, board delivery and customer evaluations connected through hands-on technical enablement.

THE SYSTEM IMPACTMajor semiconductor adoption and company acquisition.

Illustrations are conceptual and do not depict customer hardware. Prior experience is not a guarantee of future results.

BUILT FOR COMPLEXITY

Semiconductors Space Medical imaging Robotics Radar & communications Datacenter & storage

04 / DEEP ROOTS. PRACTICAL JUDGMENT.

DSP is in our DNA.

Deep algorithmic experience.
Decades of DSP design and implementation.

Magic Lens brings deep experience across DSP algorithms, signal-chain design and real-time implementation, grounded in graduate-level signal-processing work with DSP pioneers. Our experience spans FIR filtering, Viterbi decoding, modem and baseband processing, synchronization, multi-DSP scheduling, radar, imaging and software-defined radio.

We carry algorithms from MATLAB, Simulink and Python reference models through fixed-point analysis, hardware/software partitioning and FPGA, ASIC or embedded implementation. Numerical accuracy, throughput, latency and resource budgets stay connected through verification and validation on real hardware.

Algorithmic depthArchitectural judgmentHands-on delivery
05 / YOUR PROGRAM. YOUR WAY OF WORKING.

The right expertise.
The right engagement.

Need an expert inside your team? A partner for a difficult subsystem? Ownership of a defined deliverable? We shape the engagement around how you need to work.

ALWAYS PART OF THE WORK

Clear technical ownership. Reviewable engineering. Documentation and knowledge transfer. Your team stays in control.

SMALLER TEAM. TIGHTER BUDGET. A CLEAR WAY FORWARD.

AI-assisted engineering.
Pay when the work is done.

AI-assisted workflows help us move faster through modeling, implementation, test development and documentation. We use that efficiency to offer flexible commercial terms, including outcome-based pricing for well-defined work.

For a startup or a lean engineering team, that means a known milestone price and payment tied to an accepted result. Start with one critical deliverable, demonstrate that it works, then decide what comes next.

Discuss an outcome-based project
01 / Define the result

Agree on scope, dependencies, price and a measurable acceptance test.

02 / Build and prove it

AI accelerates the workflow. Engineers review the design and verify the result with reproducible tests.

03 / Accept, then pay

For agreed outcome-based milestones, we bill when the work meets the written acceptance criteria. If it does not pass, that milestone payment is not due.

Outcome-based terms are agreed per project. Discovery or definition work may be a separate paid engagement. Customer dependencies, scope changes and acceptance responsibilities are established up front. Staff augmentation, time-and-materials and fixed-scope options remain available.

LET’S MAKE IT WORK

What’s standing
between your idea
and reality?

A new architecture. A verification gap. First silicon.
A system that almost works. Start there.

SAN FRANCISCO BAY AREA · U.S.-BASED

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